WhatsApp CRM comparison

360dialog vs Infobip

Shopping between 360dialog and Infobip? 360dialog is an official WhatsApp Business Solution Provider (BSP) offering API access and number hosting, while Infobip is a global enterprise communications platform and WhatsApp Business Solution Provider. They're both used for WhatsApp business messaging, but they target different primary needs. This page explains what each tool does best, where each one falls short, and why many teams evaluating this pair also look at Tenashi — the all-in-one WhatsApp CRM with a shared inbox, sales pipeline, CRM records, support tickets and product catalog.

Try Tenashi free — the all-in-one alternative to 360dialog and Infobip
FeatureTenashi360dialog vs Infobip
Link your existing number — no API approval requiredSee 360dialog and Infobip reviews
Shared team inbox with assignment & internal notesSee 360dialog and Infobip reviews
Built-in CRM with contact & company recordsSee 360dialog and Infobip reviews
Visual sales pipeline with deal stagesSee 360dialog and Infobip reviews
SLA-tracked support ticketsSee 360dialog and Infobip reviews
Product catalog in chatSee 360dialog and Infobip reviews

360dialog: what it is and who it suits

360dialog is a BSP that registers and hosts WhatsApp Business API numbers — it is the access layer that software vendors and enterprise teams use to connect to WhatsApp's official API. It is not a shared inbox or CRM product; you get the API connection, and you build or buy the product layer separately. Tenashi sits at the product layer: a complete shared inbox with CRM, pipeline and tickets on your existing number, without going through BSP provisioning at all.

360dialog is best suited for: ISVs, agencies and enterprise teams that need an official WhatsApp number hosting contract and raw API access to power their own downstream software.

Tenashi advantage over 360dialog (1 of 3): Tenashi is a complete, ready-to-use product — not an API connection you wire into other tools. Your sales and support team can start having conversations the same day.

Tenashi advantage over 360dialog (2 of 3): No BSP contract, number registration or API provisioning required. Link your existing WhatsApp number as a linked device and your whole team is in the shared inbox within minutes.

Tenashi advantage over 360dialog (3 of 3): CRM, pipeline, tickets and catalog are all included — 360dialog provides none of these; they sit purely in the infrastructure layer.

Infobip: what it is and who it suits

Infobip is a large-scale CPaaS (Communications Platform as a Service) provider and official WhatsApp BSP, serving enterprises that need SMS, voice, email and WhatsApp at telco-grade volume with data residency and SLA guarantees. It is infrastructure and professional-services territory, not a plug-in inbox tool. Tenashi is a focused, affordable shared inbox that any SMB team can adopt on their existing WhatsApp number in minutes — no enterprise contract or BSP setup required.

Infobip is best suited for: large enterprises and telcos needing multi-channel CPaaS infrastructure, WhatsApp API provisioning and dedicated compliance or data-residency support at global scale.

Tenashi advantage over Infobip (1 of 3): No enterprise procurement cycle, BSP agreement or IT integration project needed — link your existing number and your team is live in the same day.

Tenashi advantage over Infobip (2 of 3): Transparent, SMB-friendly pricing rather than custom enterprise quotes based on volume tiers and professional-services fees.

Tenashi advantage over Infobip (3 of 3): A complete product — shared inbox, CRM, pipeline and tickets — with no separate software layer required on top of the API.

360dialog vs Infobip: the key differences

360dialog and Infobip are both WhatsApp tools but address different problems. 360dialog targets ISVs, agencies and enterprise teams that need an official WhatsApp number hosting contract and raw API access to power their own downstream software., while Infobip is aimed at large enterprises and telcos needing multi-channel CPaaS infrastructure, WhatsApp API provisioning and dedicated compliance or data-residency support at global scale. Picking between them depends on which use case maps to your team's workflow.

Teams that evaluate 360dialog and Infobip side-by-side sometimes find they need capabilities from both. That's where Tenashi fits as a third option — one product covering shared inbox, CRM, sales pipeline, SLA-tracked tickets and product catalog, with no API approval required.

What Tenashi offers instead of 360dialog

They operate at different layers. 360dialog is BSP infrastructure — it registers and hosts official WhatsApp API numbers for software vendors and enterprises. Tenashi is a finished sales and support product that connects as a linked device. If your goal is a working WhatsApp inbox with CRM and tickets for your team, Tenashi is the direct solution. If you need to provision official WhatsApp API numbers for a software product you're building, 360dialog is the infrastructure provider.

What Tenashi offers instead of Infobip

For most SMB teams, yes. Infobip is enterprise CPaaS infrastructure — it's the right choice for telcos, banks and global enterprises that need multi-channel API access at scale with compliance guarantees. Tenashi is a ready-made WhatsApp shared inbox with CRM, pipeline and tickets that any small or mid-sized team can start using today, with no infrastructure project.

To get started: create a free Tenashi workspace, link your existing WhatsApp number, and invite your team. Conversations land in a shared inbox your team can assign, note or track as deals and tickets — whether you came from evaluating 360dialog, Infobip, or neither.

FAQs

Is Tenashi a 360dialog alternative?
They operate at different layers. 360dialog is BSP infrastructure — it registers and hosts official WhatsApp API numbers for software vendors and enterprises. Tenashi is a finished sales and support product that connects as a linked device. If your goal is a working WhatsApp inbox with CRM and tickets for your team, Tenashi is the direct solution. If you need to provision official WhatsApp API numbers for a software product you're building, 360dialog is the infrastructure provider.
Can I use 360dialog and Tenashi together?
No — 360dialog is for connecting the official API to your own app; Tenashi connects as a linked device and is itself the inbox application. They serve different layers and are not complementary in the same deployment.
Is Tenashi an Infobip alternative?
For most SMB teams, yes. Infobip is enterprise CPaaS infrastructure — it's the right choice for telcos, banks and global enterprises that need multi-channel API access at scale with compliance guarantees. Tenashi is a ready-made WhatsApp shared inbox with CRM, pipeline and tickets that any small or mid-sized team can start using today, with no infrastructure project.
Does Tenashi offer the same scale as Infobip?
No. Infobip handles billions of messages for global enterprises with telco-grade reliability and data-residency options. Tenashi is built for SMBs and growing teams. If you genuinely need Infobip's scale, Infobip is the right infrastructure choice.
I'm comparing 360dialog and Infobip — should I also look at Tenashi?
Yes, especially if you want one product that covers the full journey from first WhatsApp message to closed deal or resolved ticket. 360dialog is best for ISVs, agencies and enterprise teams that need an official WhatsApp number hosting contract and raw API access to power their own downstream software., and Infobip suits large enterprises and telcos needing multi-channel CPaaS infrastructure, WhatsApp API provisioning and dedicated compliance or data-residency support at global scale. Tenashi spans both sides: shared inbox, CRM, pipeline, tickets and catalog — and you start on your existing number with no API wait.